AMERICAN CELEBRITIES ARE BRANDING THEMSELVES IN THE MARIJUANA INDUSTRY


29/12/2019




Serhat TUNAR -TDO- With the legalization of marijuana use in many regions of Canada and the United States, many famous names are investing with their own brands in the marijuana market that is becoming widespread in North America. In 2019, many famous rap musicians and actors debuted in the cannabis industry.

Famed rap musician Lil Wayne launched his brand 'GKUA' on December 2. Lil Wayne's product was promoted on his website with the slogan "You'll fly like you've never been."

Another celebrity involved in the industry is Jay-Z., A rap musician and producer. Jay-Z serves as Project chief and creative director at the California-based company 'Caliva', of which he is a partner.

Canadian actor Seth Rogen owns a company called 'Houseplant' along with comedian Evan Goldberg. The company has a partnership with 'Canopy Growth Corp', which grows marijuana. Its products are currently only sold in Canada.

Another Canadian artist on the list is Drake, one of the most famous rap musicians of the last era. 'Canopy Growth Crop.'his own brand of' more Life ' in partnership will carry out cannabis production in Toronto, the city where Drake was born.

Snoop Dogg has been involved in the industry since 2015 with the' Leafs by Snoop ' brand. Other celebrities who have made their own brand include Mike Tyson, Whoopi Goldberg, Willie Nelson, Wiz Khalifa, Chealsea Handler, as well as many names from the world of Arts and sports.


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